Selecting an SEO company can be a daunting job. There are many companies out there and each a single approaches SEO in a different way. Since SEARCH ENGINE OPTIMIZATION is a relatively new industry, clients are still feeling their way close to and testing the waters before they dive in. These tips below can help you choose a professional SEO company.
Do they have proof, results and skills to backup their claims?
Let’s be honest, anyone can make claims about what they can do in any industry. Ask a potential company to provide references and some sort of proof of their skills. If they cannot provide case studies or some type of proof about their skills or if they become evasive when inquired to provide proof or references, usually do not waste any more time with them. Any kind of SEO company who can backup their claims will be more than happy to show earlier work to a potential client.
What is their communication/project support line like?
Communication is essential and is the personal assistant of a successful SEO campaign. Based on how much money you spend with the SEO company or depending on what package you are upon may dictate how much communication and support you will receive during a good SEO project. Any project that lacks sufficient communication by one or both parties is doomed to fall short.
Does the SEO company track your website traffic?
Ask the company if they intend on tracking your website traffic. This is furthermore another essential component of an SEARCH ENGINE OPTIMIZATION campaign as it is the only way to determine set up SEO strategy is actually working.
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Do they plan on sending you some type of traffic report? Do they use Google analytics to track the traffic? When the company does not offer traffic reports or even use some sort of tracking program code, do not do business with this company. Tracking your site traffic is the only way to evaluate if or not your campaign is operating.